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CAPE Management of Business Unit 2 · 2012 · Paper 2

20 questions and parts from this paper. Open one to see it in full, then practise it on Quelpr and get it marked against the mark scheme.

Practise this paper
  1. 1(a)9 marksUsing the information given in the table, draw a network diagram showing the project activities and their sequential relationships.
  2. 1(b)(i)3 marksState the length, in weeks, of EACH path.
  3. 1(b)(ii)2 marksState the expected length of the project.
  4. 1(b)(iii)3 marksState the amount of slack time for EACH path.
  5. 1(c)8 marksOutline TWO advantages and TWO limitations of using PERT and CPM for planning and coordinating large-scale projects.
  6. 2(a)(i)2 marksDefine the concept of 'customer' as it relates to Total Quality Management (TQM).
  7. 2(a)(ii)2 marksState TWO ways in which TQM is important in business.
  8. 2(b)9 marksDescribe THREE TQM techniques used by businesses to enhance competitiveness in the market.
  9. 2(c)12 marksDiscuss THREE factors likely to influence WILCO's location decision.
  10. 3(a)8 marksDifferentiate between 'informative advertising' and 'persuasive advertising', describing ONE situation in which EACH would be effective.
  11. 3(b)8 marksDiscuss TWO factors that may influence the choice of advertising media.
  12. 3(c)9 marksIdentify THREE promotional tools other than advertising, and outline ONE relative advantage of EACH tool.
  13. 4(a)2 marksDefine the concept 'distribution'.
  14. 4(b)12 marksIdentify THREE factors that may influence the choice of a distribution channel and explain the importance of EACH factor in determining such choice.
  15. 4(c)11 marksOutline THREE advantages and TWO disadvantages to a manufacturer of using intermediary channels.
  16. 5(a)16 marksDiscuss FOUR ways in which Chemicals Plus can contribute to the development of Tropical Isle's economy.
  17. 5(b)9 marksDescribe THREE possible difficulties faced by small businesses like Chemicals Plus.
  18. 6(a)(i)2 marksDefine the term 'entrepreneur'.
  19. 6(a)(ii)6 marksOutline THREE characteristics of a successful entrepreneur.
  20. 6(b)17 marksIdentify FOUR factors that Miss Enterprise must take into consideration if her business is to succeed and discuss the importance of EACH factor to the success of the business.

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