3 marksAgri-Marketing and Agribusiness Planning

CAPE Agricultural Science Unit 1 · 2015 · Paper 2 · Question 3(b)(i)

Explain why the group requires a comprehensive marketing plan.

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Other parts of this question

3(a)(i)Give four reasons why the group should carry out consumer research.[4 marks]
3(a)(ii)Explain two key considerations or issues the group must address when designing the packaging for their flour product.[4 marks]
3(b)(ii)State the FOUR Ps of marketing.[4 marks]

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