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Agri-Marketing and Agribusiness Planning · CAPE Agricultural Science Unit 1

5 past-paper questions on Agri-Marketing and Agribusiness Planning, part of Module 3: Postharvest Technology and Innovation, from every CAPE Agricultural Science Unit 1 paper on Quelpr.

  1. 3(a)(i)4 marks· CAPE Agricultural Science Unit 1 · 2015 · Paper 2Give four reasons why the group should carry out consumer research.
  2. 3(a)(ii)4 marks· CAPE Agricultural Science Unit 1 · 2015 · Paper 2Explain two key considerations or issues the group must address when designing the packaging for their flour product.
  3. 3(b)(i)3 marks· CAPE Agricultural Science Unit 1 · 2015 · Paper 2Explain why the group requires a comprehensive marketing plan.
  4. 3(b)(ii)4 marks· CAPE Agricultural Science Unit 1 · 2015 · Paper 2State the FOUR Ps of marketing.
  5. 3(d)6 marks· CAPE Agricultural Science Unit 1 · 2016 · Paper 2Briefly describe three advertising and promotional strategies suitable for introducing genetically modified foods to the Caribbean market.