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CAPE Management of Business Unit 2 · 2009 · Paper 2 · Question 5(a)

Ruth Williams, an entrepreneur, has started a sole trader janitorial services business using her own savings without a formal business plan, handling hiring, accounting, and marketing herself while barely breaking even.

Outline THREE advantages and THREE disadvantages that Ruth Williams experiences as a sole trader.

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  1. 5(b)Discuss THREE characteristics that Ruth should possess in order to be a successful entrepreneur.[13 marks]

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