CSEC Principles of Business · January 2012 · Paper 2 · Question 4(d)
Discuss TWO factors that influence consumer behaviour.
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Practise this questionOther parts of this question
- 4(a)(i)Explain the term 'customer satisfaction'.[2 marks]
- 4(a)(ii)State TWO ways in which a firm can ensure customer satisfaction.[2 marks]
- 4(b)Outline THREE responsibilities of management to customers.[6 marks]
- 4(c)(i)Explain the role of the Bureau of Standards in consumer protection.[2 marks]
- 4(c)(ii)Explain the role of the Consumer Affairs Commission in consumer protection.[2 marks]
More practice: the rest of this paper · more Market Concepts and the Marketing Mix questions · all CSEC Principles of Business past papers