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CAPE Communication Studies · 2018 · Paper 2 · Question 3(a)

As president of the Inter-Faith College Fellowship campaigning to assist homeless people, write a proposal for the campaign of no more than 300 words addressing the prompts.

Justify TWO types of strategies that will appeal to new members of EACH of the TWO target groups (students and faculty).

The mark scheme is shown once you've answered.

Practise this question

Other parts of this question

  1. 3(b)Comment on the REGISTERS to be used with EACH of the TWO groups.[8 marks]
  2. 3(c)Outline a timetable for the events in the campaign.[6 marks]

More practice: the rest of this paper · more Forms and Contexts of Communication questions · all CAPE Communication Studies past papers